Apple conference summary 2023

 Apple conference summary 2023-2024

In an immersive and unique conference, the American company Apple held an event under the title “Scarily Fast” at a late global time (3 am Riyadh time), which witnessed the unveiling of a group of new products and technologies that the company hopes will revolutionize... the world of technology.

1- M3 chips: The revolution in the world of processors:

One of the most prominent announcements that attracted viewers' attention was the unveiling of the new "M3 1" chipset. Apple presented three versions of the chip: M3, M3 Pro, and M3 Max. These chipsets are the first chipsets to use 3nm technology, making them among the most efficient chipsets on the market. This chipset is designed to provide faster and more efficient performance while supporting advanced graphics technologies.

2- The 24-inch iMac: A new generation of performance and design:

In terms of hardware, Apple launched a new version of the 24-inch iMac, equipped with an M3 chip, with performance twice that of the previous model. This version comes with a 4.5K Retina screen and support for Wi-Fi technology. -Fi 6E”, in addition to a high-quality webcam. Apple did not forget the aesthetic aspect, as the device comes in seven different colors.

8-core CPU

10-core GPU

8GB Unified Memory

512GB SSD Storage¹

14-inch Liquid Retina XDR display²

Two Thunderbolt / USB 4 ports, HDMI port, SDXC card slot, headphone jack, MagSafe 3 port

Magic Keyboard with Touch ID

Force Touch trackpad

70W USB-C Power Adapter

$2,099.00

3- Mac book Pro: 

Power and elegance in one device

The matter was not limited to the iMac only, as Apple also unveiled new versions of the MacBook Pro in 14- and 16-inch sizes. These devices come equipped with “M3 Pro” and “M3 Max” chipsets, and feature a “Mini LED” screen, a high-resolution camera, and an advanced sound system. The devices are available in elegant designs and a new color, matte black.

12-core CPU

18-core GPU

18GB Unified Memory

512GB SSD Storage¹

16-inch Liquid Retina XDR display²

Three Thunderbolt 4 ports, HDMI port, SDXC card slot, headphone jack, MagSafe 3 port

Magic Keyboard with Touch ID

Force Touch trackpad

140W USB-C Power Adapter

$2,499.00

4- Mac book Pro 14-inch at lower price:

In an attempt to meet the needs of all categories of users, Apple introduced a lower-priced version of the 14-inch MacBook Pro, while maintaining strong performance and elegant design. Apple's "frighteningly fast" conference was a fast-paced event worth following, as the company presented a group of products and technologies that reflect its vision for the future of technology. These products are expected to receive positive feedback from users and experts alike.

8-core CPU

10-core GPU

8GB Unified Memory

512GB SSD Storage¹

14-inch Liquid Retina XDR display²

Two Thunderbolt / USB 4 ports, HDMI port, SDXC card slot, headphone jack, MagSafe 3 port

Magic Keyboard with Touch ID

Force Touch trackpad

70W USB-C Power Adapter

$1,599.00